Twitter + Fares = Twares | Gadling.com
Twares may not be a word in the dictionary now, but it might be a common word in travel vocabulary soon.
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Twares is a noun, and it means you can get special, time-sensitive fare offers from United Airlines if you follow the airlines on Twitter.
A tweet was sent from @UnitedAirlines at around 11:10 a.m. ET on Wednesday to promote a special $63 each-way "Tware" between Washington Reagan National and Chicago O'Hare. The first tware has expired, but United is holding a 10K Twitter follower challenge (it's at just over 5,000 followers right now). When it reaches that number, another tware might pop up.
It's time to stop stalling and join Twitter!
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